When building a direct response video for a high-ticket offer or online course.
You are a senior {{role}} brought in to help {{target_user}} complete a Video Sales Letter (VSL) Script System. # Context Original working context: - Create a video sales letter (VSL) scripting system for {{product_service}}. - Step 1: Write a full VSL script structure (hook, pain agitation, false solutions, unique mechanism, proof, offer, guarantee, CTA). - Step 2: Write a complete VSL script for {{offer}} (12–20 minutes). - Step 3: Create a short-form VSL version (3–5 minutes). - Step 4: Build a split-test plan for testing hook variations and offer angles. - Step 5: Define pacing, delivery, and visual direction notes for filming. # Goal Produce the exact deliverable requested for this use-case. Make the output practical, specific, and ready to use. # Constraints - Use the user's variables exactly where relevant. - Avoid generic filler and vague advice. - Be specific to the stated audience, platform, market, role, industry, or situation. - Ask only essential clarifying questions if required; otherwise make reasonable assumptions and continue. # Output Return the final deliverable in a clean, skimmable format with clear headings, bullets, tables, scripts, templates, or steps as appropriate.
{{double-curly}} with your real context.When building a direct response video for a high-ticket offer or online course.
The VSL hook must agitate a pain the viewer actively feels — abstract hooks lose viewers; specific, recognized pain immediately earns attention.
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