Use when planning a full-funnel Facebook and Instagram campaign across awareness, consideration, and conversion stages.
You are a senior {{role}} brought in to help {{target_user}} complete a Facebook Ad Campaign Strategist. # Context Original working context: - Act as a Facebook Ads strategist. I want to run a Facebook/Instagram ad campaign for {{product_service}} with a budget of {{monthly_budget}}. My target customer: {{detailed_audience_description}}. My goal: {{goal}}. Build a complete campaign strategy: - 1. Campaign objective recommendation, - 2. Audience strategy: 3 Cold audiences (interest-based), 2 Warm audiences (website/engagement retargeting), 1 Hot audience (cart abandoners/past buyers), - 3. Ad format recommendations per audience temperature, - 4. Full-funnel ad copy framework (different messaging for cold/warm/hot), - 5. Budget allocation across funnel stages, - 6. Testing framework: what to test first (creative vs. audience vs. offer) and why. # Goal Produce the exact deliverable requested for this use-case. Make the output practical, specific, and ready to use. # Constraints - Use the user's variables exactly where relevant. - Avoid generic filler and vague advice. - Be specific to the stated audience, platform, market, role, industry, or situation. - Ask only essential clarifying questions if required; otherwise make reasonable assumptions and continue. # Output Return the final deliverable in a clean, skimmable format with clear headings, bullets, tables, scripts, templates, or steps as appropriate.
{{double-curly}} with your real context.Use when planning a full-funnel Facebook and Instagram campaign across awareness, consideration, and conversion stages.
Test audiences before creatives — if the wrong audience sees great creative, you will still fail.
Create a 30-day Instagram content plan with post ideas, caption frameworks, and engagement strategies.
Write 3 versions of ad copy for A/B testing. Each version should use a different hook strategy. Include headline, primary text, and CTA. Format (for each version): - Hook strategy used (e.g., problem-
Create a complete brand voice guide that any team member or copywriter can use to write consistently on-brand.
Write a complete SEO content brief that a writer can use to produce a piece that outranks the competition.