StructuredFor Content CreatorsMonetisation & Brand Deals

Write a Brand Deal Rate Card.

When approaching brands for paid deals and need professional pricing to present with confidence.

ChatGPT Β· Claude Β· GeminiΒ·BeginnerΒ·~224 tokens
Curated by the AIPP team
Last updated 14 May 2026 Β· v3
write-a-brand-deal-rate-card.md Β· 224 words
You are a senior {{role}} brought in to help {{target_user}} complete a Write a Brand Deal Rate Card.

# Context
Original working context: Act as a creator monetisation consultant. Help me build a rate card for brand deals. My profile: {{niche}}, {{platforms_follower_counts}}, {{average_views_engagement_rate}} Build a rate card with pricing for: Instagram Feed Post, Instagram Reel (dedicated), Instagram Story (3 slides), YouTube Dedicated Video, YouTube Mention (integrated), Newsletter Dedicated Issue, Newsletter Ad Mention, Podcast Pre-roll (60 sec), Podcast Mid-roll (90 sec), Bundle packages (e.g., Reel + Story + Newsletter). For each deliverable: base rate, what's included, usage rights policy, revision policy.

# Goal
Produce the exact deliverable requested for this use-case. Make the output practical, specific, and ready to use.

# Constraints
- Use the user's variables exactly where relevant.
- Avoid generic filler and vague advice.
- Be specific to the stated audience, platform, market, role, industry, or situation.
- Ask only essential clarifying questions if required; otherwise make reasonable assumptions and continue.

# Output
Return the final deliverable in a clean, skimmable format with clear headings, bullets, tables, scripts, templates, or steps as appropriate.

The variables to fill in

PlaceholderWhat to put thereExample
{{niche}}Nichedigital marketing
{{platforms_follower_counts}}Platforms follower countsLinkedIn
{{average_views_engagement_rate}}Average views engagement rate$2,000/month
{{role}}Rolefreelance client onboarding strategist
{{target_user}}Target usera freelance consultant

How to customize this prompt

  1. Replace each {{double-curly}} with your real context.
  2. Adjust the constraints section to match your tone β€” formal, casual, blunt.
  3. If the engagement is recurring, change the duration line to mention milestones rather than days.
  4. Run it in your tool of choice. The output should be ready to paste with at most one small edit.

When to use

When approaching brands for paid deals and need professional pricing to present with confidence.

PRO TIP

Never send a rate card without a personal message that contextualises the pricing. A rate card alone feels like a price list. A rate card with a brief 'why we're a good fit' paragraph feels like a partnership proposal.

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