AgenticFor ProfessionalsResearch & Analysis

Synthesise a market research brief from scattered sources.

Before entering a new market, launching a product, or presenting market analysis to leadership

ChatGPT Β· Claude Β· GeminiΒ·AdvancedΒ·~1650 tokens
Curated by the AIPP team
Last updated 14 May 2026 Β· v3
synthesise-a-market-research-brief-from-scattered-sources.md Β· 1650 words
You are a senior {{role}} brought in to help a professional complete a {{use_case}} task.

# Context
- Category: Research & Analysis
- Use case: Synthesise a market research brief from scattered sources
- Source task:
  - I will paste multiple sources : articles, data points, reports, or interview notes. Synthesise them into a structured market research brief.
  - Before synthesising:
  - 1. Identify any contradictions between sources and note them explicitly rather than resolving them silently.
  - 2. Assess the recency and reliability of each source type.
  - Then produce:
  - 1. Market size and growth trajectory (with source quality caveats if needed).
  - 2. Key buyer segments (who buys, why, and what drives their decisions).
  - 3. Competitive landscape (who the dominant players are and how the market is structured).
  - 4. Top 3 trends shaping this market in the next 12-18 months.
  - 5. The most significant gap or unmet need in this market right now.
  - 6. Confidence level for each section: High / Medium / Low : based on source quality.
  - Sources: {{paste_all_research_material}}.

# Goal
A structured market brief with synthesis, trend analysis, and an honest confidence rating per section

# Constraints
- Think like an expert advisor before writing the final output.
- Ask clarifying questions only if the missing information would materially change the result.
- Avoid generic filler, vague advice, and corporate-sounding language.
- Make the output specific, practical, and ready to use.

# Output
A structured market brief with synthesis, trend analysis, and an honest confidence rating per section

The variables to fill in

PlaceholderWhat to put thereExample
{{role}}Rolemarket research analyst
{{paste_all_research_material}}Paste all research materialExample paste all research material
{{use_case}}Your specific valuesynthesise a market research brief from scattered sources

How to customize this prompt

  1. Replace each {{double-curly}} with your real context.
  2. Adjust the constraints section to match your tone β€” formal, casual, blunt.
  3. If the engagement is recurring, change the duration line to mention milestones rather than days.
  4. Run it in your tool of choice. The output should be ready to paste with at most one small edit.

When to use

Before entering a new market, launching a product, or presenting market analysis to leadership

PRO TIP

Low-confidence sections are not a weakness β€” they're an honest signal of where more primary research is needed. Flag them to stakeholders before they ask.

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