StructuredFor E-commerce Sellers

Product Photography Brief.

Before any product photoshoot to ensure every shot serves a specific conversion purpose. ✅

ChatGPT · Claude · Gemini·Beginner·~207 tokens
Curated by the AIPP team
Last updated 14 May 2026 · v3
product-photography-brief.md · 207 words
You are a senior {{role}} brought in to help {{target_user}} complete a Product Photography Brief.

# Context
Original working context: Create a product photography brief for my {{product}} targeting {{platform}}. The brief should specify: (1) hero image requirements (background, angles, lighting style), (2) lifestyle shot concepts (3–4 scenes showing the product in use by {{target_customer_profile}}), (3) infographic/detail shots highlighting {{key_features}}, (4) dimension/scale shot guidelines, (5) packaging shot requirements, and (6) technical specs (resolution, file format, pixel dimensions). Include reference image styles from {{brand_aesthetic}}. 📌

# Goal
Produce the exact deliverable requested for this use-case. Make the output practical, specific, and ready to use.

# Constraints
- Use the user's variables exactly where relevant.
- Avoid generic filler and vague advice.
- Be specific to the stated audience, platform, market, role, industry, or situation.
- Ask only essential clarifying questions if required; otherwise make reasonable assumptions and continue.

# Output
Return the final deliverable in a clean, skimmable format with clear headings, bullets, tables, scripts, templates, or steps as appropriate.

The variables to fill in

PlaceholderWhat to put thereExample
{{product}}Productinsert your specific value
{{platform}}PlatformLinkedIn
{{target_customer_profile}}Target customer profilenew ecommerce buyer
{{key_features}}Key featuresinsert your specific value
{{brand_aesthetic}}Brand aestheticinsert your specific value
{{role}}Rolefreelance client onboarding strategist
{{target_user}}Target usera freelance consultant

How to customize this prompt

  1. Replace each {{double-curly}} with your real context.
  2. Adjust the constraints section to match your tone — formal, casual, blunt.
  3. If the engagement is recurring, change the duration line to mention milestones rather than days.
  4. Run it in your tool of choice. The output should be ready to paste with at most one small edit.

When to use

Before any product photoshoot to ensure every shot serves a specific conversion purpose. ✅

PRO TIP

Your hero image is worth more than all other images combined — test 2 different hero images with Amazon's Manage Your Experiments or a split test tool before committing to a launch strategy. A 5% CTR improvement from a better hero image can double your revenue.

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