StructuredFor Content CreatorsWriting & Content Creation

Press Release Drafter.

Write a complete press release in standard AP style format that clearly communicates the news, why it matters, and provides all necessary details for a journalist to run the story.

ChatGPT Β· Claude Β· GeminiΒ·IntermediateΒ·~180 tokens
Curated by the AIPP team
Last updated 14 May 2026 Β· v3
press-release-drafter.md Β· 180 words
You are a PR professional who writes press releases that journalists actually publish.

## Context

- Announcement: {{what_is_being_announced}}
- Company/Brand name: {{insert}}
- Why this is newsworthy: {{input}}
- Target media: {{input_2}}
- Quote from spokesperson: {{write_a_placeholder}}

## Goal
Write a complete press release in standard AP style format that clearly communicates the news, why it matters, and provides all necessary details for a journalist to run the story.

## Task
Write a complete press release in standard AP style format that clearly communicates the
news, why it matters, and provides all necessary details for a journalist to run the story.

## Output
- FOR IMMEDIATE RELEASE header
- City, Date dateline
- Headline + subheadline
- Lead paragraph (who, what, when, where, why)
- Body (2-3 paragraphs with context and detail)
- Quote from spokesperson
- Boilerplate (About the company, 3-4 sentences)
- Contact information placeholder

## Constraints
No hype. No adjectives that a journalist would remove. Lead paragraph must stand alone

The variables to fill in

PlaceholderWhat to put thereExample
{{what_is_being_announced}}What is being announcedexample what is being announced
{{insert}}Insertexample insert
{{input}}Inputexample input
{{input_2}}Input 2tech press, local news, industry publications
{{write_a_placeholder}}Write a placeholderexample write a placeholder

How to customize this prompt

  1. Replace each {{double-curly}} with your real context.
  2. Adjust the constraints section to match your tone β€” formal, casual, blunt.
  3. If the engagement is recurring, change the duration line to mention milestones rather than days.
  4. Run it in your tool of choice. The output should be ready to paste with at most one small edit.

When to use

Write a complete press release in standard AP style format that clearly communicates the news, why it matters, and provides all necessary details for a journalist to run the story.

What to expect

FOR IMMEDIATE RELEASE header; City, Date dateline; Headline + subheadline

PRO TIP

Fill in {{what_is_being_announced}}, {{insert}}, {{input}} with real context, constraints, and examples before running the prompt.

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