StructuredFor E-commerce Sellers

Google Shopping Campaign Setup Guide.

Setting up Google Shopping for a Shopify store for the first time or restructuring an underperforming campaign. ✅

ChatGPT · Claude · Gemini·Beginner·~223 tokens
Curated by the AIPP team
Last updated 14 May 2026 · v3
google-shopping-campaign-setup-guide.md · 223 words
You are a senior {{role}} brought in to help {{target_user}} complete a Google Shopping Campaign Setup Guide.

# Context
Original working context: Create a Google Shopping campaign setup guide for my Shopify store selling {{product_category}}. Products: {{list_main_skus_with_prices}}. Monthly ad budget: {{amount}}. Guide should cover: (1) product feed optimization — title, description, and attributes that drive Shopping performance, (2) campaign structure — smart vs. standard vs. Performance Max recommendation for my budget level, (3) bidding strategy and initial bid/budget settings, (4) negative keyword strategy from day 1, (5) audience layering for remarketing, and (6) a 30-day launch checklist. 📌

# Goal
Produce the exact deliverable requested for this use-case. Make the output practical, specific, and ready to use.

# Constraints
- Use the user's variables exactly where relevant.
- Avoid generic filler and vague advice.
- Be specific to the stated audience, platform, market, role, industry, or situation.
- Ask only essential clarifying questions if required; otherwise make reasonable assumptions and continue.

# Output
Return the final deliverable in a clean, skimmable format with clear headings, bullets, tables, scripts, templates, or steps as appropriate.

The variables to fill in

PlaceholderWhat to put thereExample
{{product_category}}Product categoryinsert your specific value
{{list_main_skus_with_prices}}List main skus with prices$99
{{amount}}Amount$5,000
{{role}}Rolefreelance client onboarding strategist
{{target_user}}Target usera freelance consultant

How to customize this prompt

  1. Replace each {{double-curly}} with your real context.
  2. Adjust the constraints section to match your tone — formal, casual, blunt.
  3. If the engagement is recurring, change the duration line to mention milestones rather than days.
  4. Run it in your tool of choice. The output should be ready to paste with at most one small edit.

When to use

Setting up Google Shopping for a Shopify store for the first time or restructuring an underperforming campaign. ✅

PRO TIP

Your product feed title is your Google Shopping keyword — unlike search ads, there are no keywords to bid on. Optimize feed titles exactly like you would Amazon titles: primary keyword first, brand, key feature, size/color. Feed quality is the #1 Shopping campaign lever.

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