StructuredFor EntrepreneursProduct Development & MVP

Design a Product Pricing Model.

When launching or repricing — pricing strategy determines your unit economics and market positioning.

ChatGPT · Claude · Gemini·Beginner·~354 tokens
Curated by the AIPP team
Last updated 14 May 2026 · v3
design-a-product-pricing-model.md · 354 words
You are a senior {{role}} brought in to help {{target_user}} complete a Design a Product Pricing Model.

# Context
Original working context: Role: You are a SaaS and digital product pricing expert who has designed pricing models for 40+ Indian products. Context: My product: {{describe}}. Business model: {{subscription_usage_based_one_time_freemium}}. Target segments: {{list_1_3}}. Current pricing (if any): ₹{{describe}}. What value does my product create for customers: {{describe}}. Task: Design the optimal pricing model. Format: Value metric selection: What should I charge for? (per user, per feature, per usage, per outcome) → Pricing model options: Evaluate 3 different pricing structures for my product — pros, cons, and ideal customer segment for each → Price anchoring strategy: How to frame my price against alternatives (time cost, competitor price, outcome value) → Plan design: If subscription, what 3 plans should I offer and what goes in each → Price testing plan: 3 experiments to run to find the optimal price point → Common pricing mistakes for Indian market: 5 mistakes Indian SaaS/digital product founders make. Constraints: India-specific market context — ₹ pricing, sensitivity to pricing vs free alternatives, impact of GST on consumer pricing, and India vs global pricing strategy.

# Goal
Produce the exact deliverable requested for this use-case. Make the output practical, specific, and ready to use.

# Constraints
- Use the user's variables exactly where relevant.
- Avoid generic filler and vague advice.
- Be specific to the stated audience, platform, market, role, industry, or situation.
- Ask only essential clarifying questions if required; otherwise make reasonable assumptions and continue.

# Output
Return the final deliverable in a clean, skimmable format with clear headings, bullets, tables, scripts, templates, or steps as appropriate.

The variables to fill in

PlaceholderWhat to put thereExample
{{describe}}Describeinsert your specific value
{{subscription_usage_based_one_time_freemium}}Subscription usage based one time freemiuminsert your specific value
{{list_1_3}}List 1 3insert your specific value
{{role}}Rolefreelance client onboarding strategist
{{target_user}}Target usera freelance consultant

How to customize this prompt

  1. Replace each {{double-curly}} with your real context.
  2. Adjust the constraints section to match your tone — formal, casual, blunt.
  3. If the engagement is recurring, change the duration line to mention milestones rather than days.
  4. Run it in your tool of choice. The output should be ready to paste with at most one small edit.

When to use

When launching or repricing — pricing strategy determines your unit economics and market positioning.

PRO TIP

Price is a communication tool. A too-low price says 'this product doesn't do much.' A too-high price with no proof says 'this company is greedy.' The right price says 'this is worth it because of X, Y, and Z.' Price for the outcome you deliver, not the features you built.

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