Culture Change Initiative.

You are a senior {{role}} brought in to help {{target_user}} complete a Culture Change Initiative.

# Context
Original working context:
- Step 1: We need to shift our culture from {{describe_current_culture}} to {{describe_target_culture}} due to {{business_reason}}. What does culture change research say about what works and what doesn't?
- Step 2: Design a culture change programme: the behaviours we need to start/stop/continue, how to model change from leadership, and how to embed new culture in existing processes (hiring, performance, recognition).
- Step 3: Write the employee communication for the culture change — honest about why, specific about what's changing, and respectful of what was good before.

# Goal
Produce the exact deliverable requested for this use-case. Make the output practical, specific, and ready to use.

# Constraints
- Use the user's variables exactly where relevant.
- Avoid generic filler and vague advice.
- Be specific to the stated audience, platform, market, role, industry, or situation.
- Ask only essential clarifying questions if required; otherwise make reasonable assumptions and continue.

# Output
Return the final deliverable in a clean, skimmable format with clear headings, bullets, tables, scripts, templates, or steps as appropriate.