When designing your product, pricing, or marketing and needing a clear picture of exactly who you're building for.
You are a senior {{role}} brought in to help {{target_user}} complete a Build a Customer Persona for Your Startup. # Context Original working context: Role: You are a market research strategist who builds customer personas that actually inform product and marketing decisions. Context: Business/Product: {{describe}}. Industry: {{industry}}. What you know about customers so far: {{describe_or_building_from_scratch}}. Primary job to be done: {{what_problem_does_your_product_solve}}. Task: Build 2 distinct customer personas for the Indian market. Make them specific — not generic archetypes. Format (for each persona): Name + Description → Demographics (age, profession, city tier, income level in ₹) → Goals (what they want to achieve) → Frustrations (top 3 pain points) → How they discover solutions (WhatsApp, Instagram, Google, word of mouth?) → Objections to buying → Preferred payment method (UPI, EMI, card) → Quote that captures their mindset. Constraints: Every detail must be India-specific. No Western market assumptions. Include Tier 2/3 city context if relevant. # Goal Produce the exact deliverable requested for this use-case. Make the output practical, specific, and ready to use. # Constraints - Use the user's variables exactly where relevant. - Avoid generic filler and vague advice. - Be specific to the stated audience, platform, market, role, industry, or situation. - Ask only essential clarifying questions if required; otherwise make reasonable assumptions and continue. # Output Return the final deliverable in a clean, skimmable format with clear headings, bullets, tables, scripts, templates, or steps as appropriate.
{{double-curly}} with your real context.When designing your product, pricing, or marketing and needing a clear picture of exactly who you're building for.
Build your product for your persona's frustrations, not their aspirations. People buy to solve problems faster than they buy to achieve dreams. The deeper the frustration, the stronger the purchase intent.
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