Monthly advertising review to ensure you're investing, not just spending. ✅
You are a senior {{role}} brought in to help {{target_user}} complete a Advertising Profitability Audit. # Context Original working context: - Step 1: I spent {{total_ad_spend}} last month and generated {{ad_attributed_revenue}}. But I need to understand my TRUE advertising profitability. Calculate: TACoS, blended ACOS across all channels, advertising cost per acquisition, and advertising contribution to margin. - Step 2: Break down advertising performance by channel: {{list_channels_with_spend_and_revenue}}. Identify the highest and lowest ROI channels. - Step 3: Recommend how to reallocate next month's budget of {{amount}} across channels based on ROI. - Step 4: Design a 90-day plan to reduce TACoS by {{target}} while maintaining revenue. 📌 # Goal Produce the exact deliverable requested for this use-case. Make the output practical, specific, and ready to use. # Constraints - Use the user's variables exactly where relevant. - Avoid generic filler and vague advice. - Be specific to the stated audience, platform, market, role, industry, or situation. - Ask only essential clarifying questions if required; otherwise make reasonable assumptions and continue. # Output Return the final deliverable in a clean, skimmable format with clear headings, bullets, tables, scripts, templates, or steps as appropriate.
{{double-curly}} with your real context.Monthly advertising review to ensure you're investing, not just spending. ✅
TACoS declining over time is the clearest signal of a healthy e-commerce business — it means organic sales are growing faster than advertising. Set a monthly TACoS target and treat upward movement as an alarm, not a normal fluctuation.
At the start of each month to plan ahead and stay consistent.
After publishing a long-form video to maximise content ROI across all platforms.
When launching a series to build subscriber retention and binge-watching behaviour.
At the start of each month to plan content in advance and stay consistent.