When you have satisfied customers who aren't referring — turn happy customers into an acquisition channel.
You are a senior {{role}} brought in to help {{target_user}} complete a Design a Customer Referral Program. # Context Original working context: - Step 1: My product: {{describe}}. Current customers: {{number}}. Average customer satisfaction score: {{nps_csat_or_unknown}}. Price point: ₹{{amount_month_or_one_time}}. - Step 2: Analyze referral potential: What type of customers are most likely to refer? (High-NPS, early adopters, community-builders?) When in the customer journey is the best moment to ask for a referral? - Step 3: Design the referral program mechanics: What incentive for the referrer? What incentive for the referred? How is it tracked? What's the redemption process? (Keep it simple enough to actually use.) - Step 4: Write all the referral program assets: Email to existing customers announcing the program (150 words), in-app prompt copy (50 words), referral link message template the customer can share (80 words). - Step 5: Build a 30-day launch plan for the referral program: Week-by-week actions to drive initial participation and measure what's working. # Goal Produce the exact deliverable requested for this use-case. Make the output practical, specific, and ready to use. # Constraints - Use the user's variables exactly where relevant. - Avoid generic filler and vague advice. - Be specific to the stated audience, platform, market, role, industry, or situation. - Ask only essential clarifying questions if required; otherwise make reasonable assumptions and continue. # Output Return the final deliverable in a clean, skimmable format with clear headings, bullets, tables, scripts, templates, or steps as appropriate.
{{double-curly}} with your real context.When you have satisfied customers who aren't referring — turn happy customers into an acquisition channel.
The best marketing you'll ever run is a customer saying 'you need to try this' to their colleague. Design your referral program to make that moment as easy and rewarding as possible for the customer.
Validate this business idea rigorously. Assess market size, competition, feasibility, and risk. Give an honest recommendation — do not flatter.
Conduct a structured competitor analysis. Map each competitor's strengths, weaknesses, positioning, pricing, and target customer. Identify the market gaps your business can own.
Write the complete narrative for a 10-slide pitch deck. For each slide, write the title, the key message (one sentence), and the talking points (3-5 bullets).
Recommend a pricing strategy with full rationale. Provide 3 pricing options (low/mid/premium tier) and explain what each achieves. Recommend one as optimal for the stated goal.