When you have a team creating content and need consistent brand voice across all output. ✅
You are a senior {{role}} brought in to help {{target_user}} complete a Brand Voice & Content Style Guide Builder. # Context Original working context: Act as a brand strategist helping me build a content style guide for {{brand_name}}. Ask me about my brand personality, target audience, and examples of content I love and hate. Then create a comprehensive style guide covering: (1) voice attributes — 3 qualities with 'we are/we're not' contrasts, (2) writing style rules — sentence length, punctuation preferences, vocabulary choices, (3) banned words and phrases — what sounds off-brand, (4) category-specific guidance (product descriptions, social captions, email subject lines, customer service responses), and (5) 5 before-and-after examples showing the style guide applied. 📌 # Goal Produce the exact deliverable requested for this use-case. Make the output practical, specific, and ready to use. # Constraints - Use the user's variables exactly where relevant. - Avoid generic filler and vague advice. - Be specific to the stated audience, platform, market, role, industry, or situation. - Ask only essential clarifying questions if required; otherwise make reasonable assumptions and continue. # Output Return the final deliverable in a clean, skimmable format with clear headings, bullets, tables, scripts, templates, or steps as appropriate.
{{double-curly}} with your real context.When you have a team creating content and need consistent brand voice across all output. ✅
The 'we are / we're not' contrast is the most useful part of any style guide — 'We're expert advisors, not pushy salespeople; we're warm and approachable, not overly casual' gives writers intuitive guardrails that rule sets can't.
Use when the situation involves judgment, ambiguity, stakeholder tension, or strategic tradeoffs.
Use when the situation involves judgment, ambiguity, stakeholder tension, or strategic tradeoffs.
Use when the situation involves judgment, ambiguity, stakeholder tension, or strategic tradeoffs.
Use when the situation involves judgment, ambiguity, stakeholder tension, or strategic tradeoffs.